S.A. our namesake was born in New York and raised spanning two cultures. His parents are Gujarati Indian, having emigrated to the United States at a time when New York City was booming and hard work could lead to all kinds of success. Growing up, S.A. was encouraged to respect the culture into which his parents were born while also exploring the country of his birth – and the world at large.  Starting in marketing and then graduating from law school, S.A. soon found that he wanted to create something that was uniquely his. S.A. Patel Vodka was an idea, a way to blend tradition and progress together into something that everyone can enjoy, an experience for those that honor their past while striding confidently into their future.